Ericsson ditches Bluetooth

September 6, 2004 at 2:22 PM2102

Ericsson, the inventor of Bluetooth, has ended years of aggressively positioning the short range standard for dominance and has stopped developing new products. This is a sign that the market has become one for volume suppliers, not innovators, but it highlights a broader sense that, while the current generation of Bluetooth will achieve a large base, the next generation will be pushed into niches by emerging alternatives —if they can avoid Bluetooth’s many mistakes.

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